Graduate progression
GradStride
A custom GS monogram with an integrated upward arrow, created to express progression, confidence and forward movement.
OUR WORK
Selected work.
Considered impact.
A concise collection of identities, digital experiences and content created to move businesses forward.
VIEW WORKSELECTED IDENTITIES
Logo design.
Built with purpose.
Logo design
Handyman & construction
GR Services
An interlocking GR monogram designed to make a practical service business feel reliable, modern and established.
Gymwear & fitness
LiftLion
A bold lion-led identity for a fitness brand, balancing strength, character and recognisable apparel application.
Artificial intelligence
Paceflux
A connected lightning symbol for an AI startup, representing speed, automation and the flow of smarter business.
One Globe Travel
An identity made for going further.
Naming guidance, domain research and a recognisable identity for an independent holiday travel agent.
The globe, aircraft and sweeping flight paths create an immediate sense of movement and possibility. Bright blue, deep navy and warm yellow balance trust with the optimism of a perfect getaway.
SERVICES
Naming guidance
Domain research
Logo design
Visual identity
Strivve
Built to be worn. Made to move.
A gymwear identity developed from first wordmark to real garments and an active social presence.
A bold condensed wordmark gives the brand instant recognition. The monochrome foundation allows electric blue products and authentic gym photography to carry the energy across clothing, campaigns and content.
SERVICES
Logo design
Art direction
Product application
Social management
Hitting AS for Six
A story given a platform.
400+ copies sold
A complete digital home for a story of cricket, resilience and life with axial SpA.
The website introduces the story, establishes credibility through professional reviews and gives readers a direct route to purchase. Ecommerce, charity information and campaign content come together in one clear experience.
SERVICES
Website strategy
Design & build
Ecommerce
Social content
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